What is it?
An increasing number of retailers is also favouring online shops, besides their physical outlets. This research method gives an insight in the experience of online consumers when they visit your webshop. Two aspects play a role: “Does the webshop motivate consumers to buy?” and “Is the online buying process in your webshop a positive experience for consumers?”
Is Is your webshop easy to find for consumers?
Is the webshop considered reliable?
Do consumers find enough information about the product?
How is the ordering procedure perceived?
Do people receive the right product within the promised term?
How is the returning of goods perceived?
Your specialist in Mystery e-Shopping
Danny from Multi-Value
+32 (0)3 212 15 15