The power of mystery shopping with feedback and coaching
The added value of mystery shopping with feedback and coaching lies in providing feedback right after the visit. A connection is made between the attitude of the employee and the customer experience as well as the buying decision of the customer, through a personal conversation between the employee and the mystery shopper/coach. This gives us a direct insight into why customers:
The power of feedback
By using personal feedback, we show employees what they do well and where there is still room for improvement.
Coaching for personal growth
Thus, we can coach employees and support them in their personal and future growth. The mystery shopper/coach has the task of positively influencing the heart and soul of the workers. This is the most important contribution of the coach to allow employees to grow.