Skip to main content


The direct connection between behaviour and customer experience


The power of mystery shopping with feedback and coaching

Added value

The added value of mystery shopping with feedback and coaching lies in providing feedback right after the visit. A connection is made between the attitude of the employee and the customer experience as well as the buying decision of the customer, through a personal conversation between the employee and the mystery shopper/coach.  This gives us a direct insight into why customers:

Buy more
Return frequently
Recommend actively

The power of feedback

By using personal feedback, we show employees what they do well and where there is still room for improvement.

Coaching for personal growth

Thus, we can coach employees and support them in their personal and future growth. The mystery shopper/coach has the task of positively influencing the heart and soul of the workers. This is the most important contribution of the coach to allow employees to grow.

“I think it’s very important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better. I think that’s the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.”

Elon Musk

happy to meet you - multi-value

Would you like more information on mystery shopping with feedback and coaching? Ask your question here.